free energy principle

But if you translate the concept from math into English, here’s roughly what you get: Free energy is the difference between the states you expect to be in and the states your sensors tell you that you are in. Or, to put it another way, when you are minimizing free energy, you are minimizing surprise.
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It can revise its prediction—absorb the surprise, concede the error, update its model of the world—or it can act to make the prediction true.
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When the brain assigns too little or too much weight to evidence pouring in from the senses, trouble occurs.

- true ai

ну а я што говорю - см. главу Modeling - representing objects inside computers в mind etc